Engagements
Pick the project that matches where you are.
Seven ways to work together. Each one is a defined project with a set fee and a clear end, and each one leaves your team with a working asset they keep and run on their own. If you are not sure which fits, start with the Diagnostic. It reads your whole creative function and tells you where the money is going.
Every project fee credits toward the first month of a Studios retainer
Engagement 01 — the place to start
Creative Clarity Diagnostic
Before you spend on a fix, find out what is actually broken. The
problem you can name is rarely the one costing you money. I read the
whole creative function across five dimensions and hand back a plan
you can sequence and defend — this is how I make sure we do not
optimize the wrong thing.
If you are not sure which of these seven you need, this is the one to start
with — and its fee comes off whatever you do next.
Investment
$5,000–$8,000
3-4 weeks · Fixed fee credits toward any follow-on project.
Brand output audit across every active channel
Creative operations review, from brief to approval
Team capability assessment, internal and freelance
Agency and vendor relationship audit
Stakeholder interviews
Creative Clarity Report — a sequenced, cost-ranked roadmap
Engagement 02 — the production-specific read
Production Audit
A one-time teardown of a live production engagement or your open
bids. I know what production costs because I have run it from the
inside, so I can see the markup others miss. It usually recovers its
own fee in a single negotiation.
Where the Diagnostic reads the whole function, this reads the production spend
specifically. Start here when you already know production is the problem.
Investment
$7,000–$13,000
2-3 weeks · 50/50
Vendor rates benchmarked against market
Internal cost-per-asset, calculated
Approval-cycle drag, mapped
Written findings with the math shown
Prioritized fix list
Savings estimate you can take to finance
Engagement 03
Agency Transition
Changing agencies without understanding why the last one
underdelivered buys you the same result with a new name on the
invoice. I have sat on all three sides of this table — agency,
client, and independent — which is exactly why you do not want the
incoming agency running its own transition.
Investment
$12,000–$20,000
6-10 weeks · 30/40/30 at milestones.
Assessment of the current relationship
RFP built around your real requirements
Shortlist development and evaluation framework
Interview structure and selection support
Onboarding plan with management protocols
A briefing and review standard for the new partner
Engagement 04
Brand Architecture Sprint
A clear answer to who you are, written so your team can use it
without asking me forty questions. The test I hold it to: a new
marketing hire reads it and produces on-brand work the same week.
Investment
$13,000–$23,000
6-10 weeks · 30/40/30 at milestones. Includes two rounds of revision.
Discovery brief from interviews and a brand audit
Positioning hierarchy with usage standards
Voice and creative standards your team can apply
Brief template standard for ongoing use
Governance model: who owns which decisions
Documented handoff and a 30-day support window
Engagement 05
Content System Build
Most content problems are not talent problems. They are system problems. I build the operating model for how your brand produces and distributes content: the strategy, the editorial framework, the vendor and tool stack, and the workflows that move work from intake to publish. One intake, one source of truth on status, one defined review cycle. That is most of the fix.
Investment
$19,000–$30,000
8-12 weeks · 30/40/30 at milestones.
Content strategy tied to business goals
Editorial framework: pillars and a format matrix
Vendor and tool stack recommendation
Workflow with a single intake and review cycle
Roles and ownership across the function
Documentation and a usage guide for the team
Engagement 06
Production Program Build
An institutional production function your team can run without me. I build the standards, the vendor roster, the brief templates, and the review process that keep budgets honest and quality consistent as your volume grows. I have produced from the inside, so this comes from someone who has sat on both sides of the bid. If you want a lighter start, the Production Audit reviews your active bids and usually recovers its own cost in a single negotiation.
Investment
$19,000–$35,000
8-12 weeks · Lighter option:
Production Audit, $7,000-$13,000, 2-3 weeks.
Production brief template for your content types
Bid review checklist and budget benchmark
Approval workflow from brief to sign-off
Vendor roster with negotiated rate cards
Usage and licensing decision tree
Internal training and three months of calibration
Engagement 07
Campaign Strategy & Launch
One campaign, owned end to end. This is where fractional leadership
beats an agency on cost structure — you pay for the leadership
layer, and your existing spend does the execution.
Investment
$23,000–$35,000
10-16 weeks · 30/40/30 at milestones.
Campaign brief and strategic direction
Creative direction across all assets
Production management and vendor oversight
Launch plan and rollout sequence
Post-launch review against the goal
A campaign playbook your team keeps
Every engagement here ends. That is the design, not a limit. You should be able to run what we built without me in the room.
One scoping call gets you a fixed number.
Describe the problem and I will tell you which engagement fits — or
that none of them do, and what to do instead. Response within two
business days.